A Spring Cleaning Checklist for Your Photography Business

Before the busy season kicks in, a little digital, business, and gear spring cleaning can set you up for a smoother, stress-free year.

Author

Rachit Varma
March 12, 2025

Hi there!

Spring cleaning isn’t just for the closet at your home – it’s the perfect time to tidy up your photography business too. Before the busy season kicks in, a little digital, business, and gear spring cleaning can set you up for a smoother, stress-free year.

Here’s your Spring Cleaning Checklist to reset and refresh:


Digital Cleanup – Organize & Backup Like a Pro

  • Declutter your hard drives: Sort through old projects, archive finished work, and delete duplicates.

  • Organize your files: A clean folder system = faster workflow.

  • Reassess your backup system: Cloud? External drives? Make sure your images are safe.

  • Clear out your email inbox: Unsubscribe from those pesky marketing emails

A few hours of organizing now can save you days of frustration later.

Business Refresh – Optimize Your Rates & Offers

  • Check your pricing: Are your packages profitable? And keeping up with the rising inflation? And do they match your growing experience and skillset?

  • Refine your services: Are you planning to branch out? Want to add mini sessions? Or drop underperforming offers? Now’s the time to adjust.

  • Review your client communication: Refresh your email templates, inquiry responses, and client guides to ensure a seamless experience.

Your time, skills, and experience are valuable. Make sure your pricing reflects that!

Gear Maintenance – Show Your Equipment Some Love

  • Clean your camera sensors & lenses: Dust is your enemy.

  • Check batteries & memory cards: Replace what’s wearing out.

  • Test & calibrate your gear: Avoid surprises mid-shoot.

  • Reorganize your camera bag: Keep your essentials handy and ready to go.

Good gear care = fewer headaches later!

Website & Social Refresh – Polish Your Online Presence

  • Update your portfolio: Showcase your best recent work.

  • Revamp your website & bio: Keep your info fresh and engaging.

  • Plan your social media: Batch-create content to stay consistent.

  • Improve your SEO: Make sure potential clients can actually find you.

Your time, skills, and experience are valuable. Make sure your pricing reflects that!

Ready to Spring Clean?

A little effort now = a more efficient, profitable, and stress-free year ahead.

Got any spring cleaning tips of your own? Reply and share – we’d love to feature them on our socials!

See you next month,
The Aftershoot Team